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Business Plan


Overview Objectives Strategy Problems Why Now? Industry Technology Model Logistics Fleet Customer Brand Marketing Financial Investment Why Invest? Conclusion Donate Executive Summary

• The U.S. laundry services market is projected to hit $60B+ by 2027

• Urban populations are increasingly relying on on-demand services and outsourcing daily tasks

• The creator economy is booming — over 50 million people identify as content creators or entrepreneurs, all needing branding support.


Industry & Market Analysis

Laundry & Dry Cleaning Industry Overview

The U.S. laundry and dry-cleaning industry is valued at $10.2 billion and is projected to grow as on-demand services continue gaining popularity. Traditional laundromats are being replaced by app-based solutions offering pick-up and delivery, making the market ripe for innovation.



















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Why Now?


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Category

Competitors

Royal Fresh

Laundry Facilities

Third-party laundromats

Vetted third party locations (higher quality control)


Driver Compensation

No toll reimbursement, high parking ticket risk

Fair pay, toll reimbursements, and ticket support

Customer Support

Poor response times, lack of personalized service

24/7 customer support, human first approach

Break Time Consideration

No guaranteed breaks for drivers

Legally compliant break structure

Heavy Lifting Expectations

No additional pay for difficult tasks

Compensation for physically demanding deliveries

Marketing

Heavy reliance on digital ads

Direct marketing plus digital strategies

View Business Plan (pdf)

The Vision

Business Plan   

Why Invest?   

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